Affiliate marketing is a form of marketing that promotes products and services of suppliers and manufacturers. When making money online with affiliates, there are many ways to find and reach potential customers such as Facebook, Forum, Email Marketing, Advertising…
However, in the process of seeking customers, you will definitely encounter some “career accidents” when making money online through the aforementioned channels. In the following article, Ola City will share common problems and remedies so that you can anticipate and avoid unnecessary problems when making money online. Let’s keep an eye on it!
I. Mistakes when using affiliate marketing
1. The more Affiliates you have, the more money you make
Affiliates simply understand that marketers are on your behalf, and some people often wonder how many affiliates their campaign should be used for. But the most important fact is not the number of affiliates, but the amount of traffic that those marketers bring to your website.
You may have up to 5,000 affiliates, but it makes no sense that you don’t know what percentage of them are effective. In the experience of many people, if 20% of affiliates bring at least 1 click a week, it will meet the standard. This is called activation rate, which is the percentage of affiliates that generate at least 1 click.
Some people ask the marketing network how many affiliates they have inside the network. In fact, more or less the number doesn’t work if the link doesn’t fit your product characteristics. The question you should be asking the marketing network is how many fashion bloggers they have in their network. That’s not all there is.
The higher the revenue, the more you need to care about the potential, not the number of affiliates.
2. The more affiliates you hire, the easier it is to make money
The reality is that there is no simple and speedy method for developing an effective affiliate marketing channel. But some people persist that joining multiple marketing networks will make more money. That’s not necessarily true!
First, marketing networks often have overlapping accounts registered as affiliates, for example a person can be a member of all major networks. So the wisest thing is to use only one marketing network, but to be as big as possible.
Second, the use of multiple marketing networks is likely to double the amount of commissions paid. For example, a customer who clicks on a link to your website from Blogger A (who has joined marketing network A), will now have a tracking code from A to the customer’s computer saved. Assuming the guest is still hesitant, he leaves the website and thinks more, after a while, but from blogger B’s link (joined the B marketing network), and a tracking code from B to the customer’s computer is also set up.
If the other customer completes the purchase process at this time, the transaction will be recorded for both A and B link networks through tracking codes, resulting in you paying double the cost even if you sell only one product. Although there is a way to overcome this situation, it is generally confusing, difficult to manage, so it is best to use a marketing network.
3. After starting Affiliate Marketing, you will be able to sell goods right away
To launch an affiliate marketing program, you need to go through a number of important steps, such as integrating tracking technology on your website, setting commission rates, and payment processes. After putting it online, earn affiliates, don’t think you’ll sell right away.
Affiliate marketing has some differences from the rest of the online marketing methods, in addition to the above set steps you also have to do some important steps.
For example, you have to give affiliates product information, basic instructions for them to write articles, even advertising images, brand messages. In addition to enhancing efficiency, you may have to add a list of best-selling product updates. In fact, affiliates are like your salesperson now, you have to manage them to be the most effective.
II. Common mistakes and how to fix them
1. Locked out of Facebook
Facebook is said to be the most effective channel to reach customers when doing Affiliate. However, the regulations on posting advertising content on Facebook are getting tighter and tighter, so when sharing content you need to be very careful not to be locked out of your Facebook account.
To make money online effectively through your Facebook channel, you need to start by creating a Facebook account. With a newly created Facebook account, don’t rush to post on groups, it takes time to build these accounts otherwise the account is very easy to be locked. After creating an account, you should act and interact like a real account, such as posting on your personal page, making friends, liking/commenting on other people’s posts…
After you have built a list of virtual nicks that look real for a while, now you can start posting to Facebook groups to sell affiliate products. You need time to post spacing posts, if you post too many posts, Facebook will suspect you are spamming and will immediately lock your account. You should carefully prepare the content and script before posting content on Facebook.
2. Locked out of Forum
Just like when posting on Facebook, posting on forums is also bringing goods to sell in “people’s homes” so you need to be very skillful, otherwise it is easy to be “banned”. So, when participating in a forum, you should greet, make friends, get to know the members of the forum first, and actively interact with other people’s topics. You should also learn the forum rules to know how you can post on that forum and how to communicate appropriately while operating in the forum.
Usually, forum admins don’t like that members carelessly advertise and sell on their site. Therefore, you need to prepare the content so that it is natural, and skillfully place the product you are selling Affiliate. Topics should choose hot issues, concerns or questions of many people. In the answer, you need to use other virtual accounts in the “bait” comment to push to the product/service you need to advertise.
You should note one thing that virtual accounts when commenting on the same topic must use different IP addresses, otherwise the forum admin can easily detect that your virtual accounts are the same person and you will be immediately banned.. The content of the comment should not be too revealing, you will also quickly get the end of being banned.
3. Email marketing is in the spam folder
There are 1001 reasons why your emails can fall into a spam folder. Each service provider has a spam filter with different criteria. However, these filters also have general rules and there are some mistakes that a lot of people make that cause your message to be listed as spam: using spam words, using too many exclamation marks, capitalizing the entire title, texting, image and text ratios are not appropriate…
4. An approved ads
To get quality ad content, sometimes you need to invest a lot of time, effort, even money. However, until the ad is not approved. The reasons that Facebook gives are very general, so sometimes you don’t know exactly why ads aren’t approved.
Here are the most common mistakes that prevent ads from being approved:
- Text more than 20% of ad photos.
- Close-up zoom into body parts, revealing photos.
- Mentioning the word “Facebook” is not in accordance with the rules.
- Use sensitive words.
- Confirm the effectiveness of the product without inspection.
- Accounts with a history of violations.
- Payment error.
The above are common problems when doing affiliates and remedies on different channels. Hopefully, the sharing from the above article of Ola City will help you make money online with affiliates. And if you have not done Affiliate yet, do not hesitate to join Ola City today.
Ola City Global